Develop Your Business Skills

Develop Your Business Idea
6 December، 2017
عدّ نموذج العمل التجاري لمشروعك الريادي (CANVAS)
Generate & Validate Your Business Model – CANVAS
6 December، 2017
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Develop Your Business Skills

Course Objectives
  • Provide students with essential business skills & tools to develop and run a business.
  • Build students confidence in the use of business language, terminology, models and frameworks.
  • Develop students awareness of how different aspects of the enterprise are interconnected.
  • Enable students to apply learning to real business situations.


Course Outcomes

Learners will demonstrate ability to:

  • Basic skills required to develop and run startup business.
  • Assess suitability to run a business.
  • Use of business language, terminology, models and frameworks appropriately in their dealings with other business professionals.


Course Content
  • Develop a customer focus
  • Understand market, competitors, opportunities & threats.
  • Understand the marketing 4 P’s; Selling for your enterprise
  • Digital marketing for your enterprise
  • Market research and Market strategy
  • Test feasibility of your enterprise.
  • Understanding the financial aspects of your enterprise
  • Understanding how resources are managed
  • Understanding IP and how to protect your assets.
  • Dealing with compliance and regulations.


Who to Attend
  • Both genders with age 16 years and above.
  • Read & write with basic literacy level.
  • High school, university students & employees.
  • Potential entrepreneurs.
  • Extra fees for international certificates
  • 5 % discount for advance booking
  • 10 % discounts for groups
  • Special offers for corporates & gov. entities
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